Franchisees are required to prove their market running experience and brand management competence. In addition, they should have a large number of social relationships, moral quality, business morality and credit standing as well as sufficient monetary power; minimum initiation capital is RMB60,000 (not including estate rent), which includes decoration and advertising costs (RMB15,000), reasonable stock goods (RMB20,000) and flowing capital of RMB25,000.
About Franchising
Franchisees are required to prove their market running experience and brand management competence. In addition, they should have a large number of social relationships, moral quality, business morality and credit standing as well as sufficient monetary power.
1. Franchising level: define market regions at city level to open franchising shops and supervise sales channels.
2. Requirement: relative experience in similar brands or socks industry, certain capacity in retails and strong sales network, as well as legal estate in business area or wholesale markets.